Almost 10,000 e-Catalogues distributed at no delivery cost
Total e-Catalogue sales over £140k in under 5 weeks
e-Catalogue sales £70k in first 2 weeks of December - up 120% on last season when increased by 142%
Product range browsing higher than when just visiting website
Repeate usage of e-Catalogue high
Marked increase in conversion rates
Tell A Friend increased customer reach by 5%
"This e-Catalogue has been fantastic for us. Our online store now accounts for over 40% of our daily takings. We are delighted with the work of Interactive Marketing and are planning more campaigns during 2007. It allows effective use of budgets, particularly when we can't always afford to do print campaigns." Reading FC
